基于满意度的铁路旅客乘车选择行为研究
Research on Railway Passenger Boarding Choice Behavior Based on Satisfaction Degree
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摘要: 针对铁路旅客运输的特点,分析旅客乘车选择行为的影响因素,建立旅客出行满意度指标体系,依据旅客的出行目的划分旅客群,在旅客出行满意度问卷调查的基础上,运用熵权法计算了旅客乘车选择行为满意度指标的权重;采用模糊综合评价方法,得到了各类旅客对不同种类列车的满意度等级参数评价结果;分析了各类旅客对不同种类列车选择的偏好,结果可为铁路运输计划的科学规划和客运产品的合理设计提供参考依据.Abstract: Considering the characteristic of railway transportation, factors of railway passenger choice behavior were analyzed, and satisfaction index system of passengers' travel was established. Travelers were divided into different groups according to their travel destinations. Based on passengers' travel satisfaction survey, satisfaction index weights of passenger boarding choice behavior were calculated by entropy method. Passengers' satisfaction level for different types of trains was obtained by fuzzy comprehensive evaluation method. Finally, passenger boarding choice preference of different types of trains was analyzed, which provides theoretical support for railway transport and passenger transportation product.
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